Family Outdoor Resort Business Plan

Company Description

Meet the land, facilities, people, and operating principles behind a safe, welcoming Michigan family resort.

PHOTO PLACEHOLDER
The lodge and outdoor hospitality campus
Landscape · 16:9
Why it matters
The buildings outside the enclosure create a natural family hospitality hub while protecting controlled cervid operations.

Property and purpose

The Rusty Lantern Hunting Ranch is planned as a four-season rural destination at 1125 Chaput Drive in Sears, Michigan. The approximately 842-acre property is already configured for captive-cervid operations. A 10-foot fence surrounds all but about 24 acres, and the principal buildings are outside the enclosure.

Mission

Create a safe, conservation-minded place where families can hunt, learn, camp, dine, celebrate, and reconnect with Michigan’s outdoors while the land, timber, water, and captive whitetail herd are managed as long-term productive assets.

Core assets

  • Large contiguous land base with an established high fence.
  • Existing captive-cervid operating history and infrastructure, subject to verification.
  • Buildings outside the enclosure for lodging, dining, weddings, administration, and support.
  • Forest, trails, wildlife habitat, and potential water-recreation areas.

Site zones

The site plan separates the cervid enclosure, hunt-only areas, controlled family camping, the hospitality campus, event grounds, future water recreation, forestry, utilities, maintenance, and emergency access.

Governance

Safety and animal health outrank revenue. Hunting and deer-immersion camping never operate simultaneously in the same controlled zone. Every activity requires a responsible manager, written procedures, incident reporting, insurance approval, and a stop-work trigger.

PHOTO / GRAPHIC PLACEHOLDER
A labeled site-zone map showing the enclosure, buildings, trails, water, and emergency access
Family-first operating standard
Before acquisition or expansion, verify title, surveys, zoning, environmental conditions, utilities, buildings, fence condition, herd records, facility registration, disease-testing history, insurance, and all transferable permits.